Australian indie rockers Lipstereo's debut music video, 'Stop', will have its U.S. premiere on MTV Spankin’ New. MTV says the channel is "the place to discover new artists before they become household names" and is broadcast on Pluto TV which has more than 28.5 million active users. American digital cable television network, MTVU has also added the video reaching 10 million households.
Since 2019, MTV Spankin' New has been in partnership with Pluto TV which is a video streaming service owned and operated by Paramount Streaming, a division of Paramount Global (previously named ViacomCBS). Breaking new music videos live exclusively on the streaming platform with genres covering pop, hip-hop and alternative.
MTVU is an American digital cable TV channel owned by the MTV Entertainment Group, a unit of the Paramount Media Networks division of Paramount Global. MTVU is available on various cable systems, satellite (Dish Network), and streaming media including YouTubeTV, Philo, Sling TV, Fubo and Vidgo.
The channel also goes into more than 750 college and university campuses across the United States, as part of internally originated cable systems that are a part of on-campus housing or college closed-circuit television systems to digital cable in all homes. Music videos played on the channel primarily consist of indie rock, pop punk and hip-hop.
We reported last week that the band's new 'Modern Mythology' EP entered the U.S. Top 10 SubModern Commercial Album Charts and also broke into the Top 20 College Radio Charts in North America.
Lipstereo are experiencing tremendous growth with their new EP and their TikTok videos have gone viral as reported in NME with millions of views including over 4.5 million views on one video alone for their "blind cover" of Life Goes On’ by Oliver Tree.